People tend to overvalue items they partially created, a phenomenon called the IKEA effect.

Your brain creates decisions.

Fact #2415 · Psychology

Your brain predicts events before you consciously experience them.

Fact #2100 · Psychology

Memories are reconstructed each time you recall them.

Fact #1965 · Psychology

Memories are reconstructed each time you recall them.

Fact #1786 · Psychology

Your brain uses patterns to recognize faces almost instantly.

Fact #1990 · Psychology

The bystander effect describes reduced helping behavior in crowds.

Fact #1469 · Psychology

Your brain uses patterns to recognize faces almost instantly.

Fact #2090 · Psychology

Smiling can influence mood through feedback to the brain.

Fact #951 · Psychology