The default effect explains why people tend to stick with pre-selected options rather than making active choices.

Your brain uses patterns to recognize faces almost instantly.

Fact #2094 · Psychology

The recency effect explains why recent information is remembered more easily.

Fact #1476 · Psychology

About 1 in 3 people talk to themselves regularly.

Fact #2784 · Psychology

Emotions can influence how memories are stored and recalled.

Fact #962 · Psychology

Humans use heuristics to make quick decisions.

Fact #975 · Psychology

Memories are reconstructed each time you recall them.

Fact #2020 · Psychology

Some people can remember nearly every day of their lives in detail.

Fact #2233 · Psychology

Your brain creates decisions.

Fact #2415 · Psychology