Only about 0.5% of people have an eidetic, or photographic, memory.

Memories are reconstructed each time you recall them.

Fact #2134 · Psychology

Your brain forms perception.

Fact #2421 · Psychology

Your brain predicts events before you consciously experience them.

Fact #1806 · Psychology

The foot-in-the-door technique increases compliance gradually.

Fact #1501 · Psychology

The placebo effect can produce measurable physiological changes.

Fact #1470 · Psychology

The cognitive dissonance theory explains discomfort from conflicting beliefs.

Fact #1503 · Psychology

The sunk cost fallacy influences people to continue losing efforts.

Fact #1481 · Psychology

The human brain can make decisions up to 7 seconds before you become aware of them.

Fact #2225 · Psychology